Choosing between price over the value when it comes to life insurance

Last updated on February 17th, 2021 at 03:50 pm by Bill Tsouvalas

Having a life insurance policy is something that you may consider taking out at some stage of your life. The number one advice you will probably hear is that you need to compare your options. Recent data reveals that many Aussies are letting the price of their policy become the deciding factor which has its pros and cons. Here is what you need to know when choosing between the price or the value of a policy.

Life insurance price vs value

Price dominating most Aussies decision on life insurance

Finding the best policy suitable for your situation is vital. One thing that you will quickly find out is that not all insurers or policies are created the same. Some will offer you more value than the other which is why it is important to compare.

A recent survey by Noble Oak revealed that as many as 80.5% of Aussies cited the costs of premiums being an important factor that will let them decide if they took out a life insurance policy or not. Checking the cost of premiums can come in handy when finding out if you will be able to afford your life insurance policy over time. However, this can cause many Aussies to fall into the common trap of price of value. Just because a policy is cheaper doesn’t necessarily mean that you will be getting the best value for money.

The survey further revealed that many Aussies don’t buy life insurance due to the perception of high costs. 44.7% of people stated the cost as the main reason why they do not have life insurance. This is why it is vital to compare your options and check the policy features to see if it is worth taking out or cancelling altogether.

Checking your policy features for value

Making a decision based on the price of a policy can cause you to miss out on valuable features that will be worth your while when the policy is paid out. 57.1% of Aussies said that they compared policy features to see if they were getting the best value for their money, while 52.9 checked the claims reputation of an insurer to see if it is something that they will take out.

Looking beyond the price tag and reading the product disclosure statement can show you if you will be making the best investment for you and your loved ones. Other factors to consider when comparing is:

  • Your ability to renew and upgrade your policy according to your life stage which only 18.2% of Aussies who were surveyed currently do.
  • If the premiums will be affordable.
  • Your insurers’ service will also determine whether the process of getting life insurance is a smooth one or one that will prove to be stressful when it is time to place a claim.

Always keep in mind that life insurance is more than the price, but something that can give you and your loved one’s peace of mind knowing that you are financially protected. Speaking to a broker or an insurer can let you know what options are available to you and will be most beneficial towards your situation. The onus is on you to compare.